1. [Compare](/compare.txt) 2. Ocean vs Outreach # Ocean vs Outreach: pricing and how they compare Outreach runs sequences, calls, deals and forecasts, now with AI agents on top and an MCP suite for outside assistants. Ocean uses contextual intelligence to find your next deal, with the reason on every account. [Start for free](https://book.ocean.io/inbound/api) [Book a demo](https://book.ocean.io/inbound/api) [See Outreach pricing](#how-much-does-outreach-cost) Ask AI to compare * [Ask Claude to compare Ocean and Outreach (opens in a new tab)](https://claude.ai/new?q=Compare%20Ocean.io%20and%20Outreach%20%28Outreach.ai%29%20for%20account%20targeting%20and%20sales%20execution%3A%20sequences%2C%20Revenue%20and%20Research%20agents%2C%20learning%20from%20CRM%20deals%2C%20MCP%20access%2C%20security%20and%20seat-plus-credit%20pricing.%20Use%20https%3A%2F%2Fwww.ocean.io%2Fcompare%2Focean-vs-outreach%20and%20other%20sources%2C%20and%20say%20where%20each%20one%20is%20stronger.) * [Ask ChatGPT to compare Ocean and Outreach (opens in a new tab)](https://chatgpt.com/?q=Compare%20Ocean.io%20and%20Outreach%20%28Outreach.ai%29%20for%20account%20targeting%20and%20sales%20execution%3A%20sequences%2C%20Revenue%20and%20Research%20agents%2C%20learning%20from%20CRM%20deals%2C%20MCP%20access%2C%20security%20and%20seat-plus-credit%20pricing.%20Use%20https%3A%2F%2Fwww.ocean.io%2Fcompare%2Focean-vs-outreach%20and%20other%20sources%2C%20and%20say%20where%20each%20one%20is%20stronger.) * [Ask Perplexity to compare Ocean and Outreach (opens in a new tab)](https://www.perplexity.ai/search?q=Compare%20Ocean.io%20and%20Outreach%20%28Outreach.ai%29%20for%20account%20targeting%20and%20sales%20execution%3A%20sequences%2C%20Revenue%20and%20Research%20agents%2C%20learning%20from%20CRM%20deals%2C%20MCP%20access%2C%20security%20and%20seat-plus-credit%20pricing.%20Use%20https%3A%2F%2Fwww.ocean.io%2Fcompare%2Focean-vs-outreach%20and%20other%20sources%2C%20and%20say%20where%20each%20one%20is%20stronger.) * [Ask Gemini to compare Ocean and Outreach (opens in a new tab)](https://www.google.com/search?udm=50&q=Compare%20Ocean.io%20and%20Outreach%20%28Outreach.ai%29%20for%20account%20targeting%20and%20sales%20execution%3A%20sequences%2C%20Revenue%20and%20Research%20agents%2C%20learning%20from%20CRM%20deals%2C%20MCP%20access%2C%20security%20and%20seat-plus-credit%20pricing.%20Use%20https%3A%2F%2Fwww.ocean.io%2Fcompare%2Focean-vs-outreach%20and%20other%20sources%2C%20and%20say%20where%20each%20one%20is%20stronger.) * [Ask Grok to compare Ocean and Outreach (opens in a new tab)](https://grok.com/?q=Compare%20Ocean.io%20and%20Outreach%20%28Outreach.ai%29%20for%20account%20targeting%20and%20sales%20execution%3A%20sequences%2C%20Revenue%20and%20Research%20agents%2C%20learning%20from%20CRM%20deals%2C%20MCP%20access%2C%20security%20and%20seat-plus-credit%20pricing.%20Use%20https%3A%2F%2Fwww.ocean.io%2Fcompare%2Focean-vs-outreach%20and%20other%20sources%2C%20and%20say%20where%20each%20one%20is%20stronger.) Updated November 13, 2026. [See sources](#sources) Used by teams at * Coinbase * Revolut * Stripe * HubSpot * Harmony * Productboard * Twilio * Qualtrics * Seismic * Datadog * Jeeves * Plaid * Gartner * PostHog * Decagon * Orb * Rippling * Copy.ai * Aircall * beehiiv * TextExpander * Intercom * Deel * Radisson Hotel Group * Schneider Electric * Swisscom * Micron Technology * GSK * Sony * [How they differ](#how-they-differ) * [Comparison](#ocean-vs-outreach) * [Outreach cost](#how-much-does-outreach-cost) * [Which to choose](#which-to-choose) * [Switching](#switching-from-outreach) * [Alternatives](#outreach-alternatives) * [FAQ](#outreach-faq) --- ## How do Ocean and Outreach differ? ### ![Outreach logo: Outreach alternatives, pricing and comparison with Ocean](https://cdn-bunny.ocean.io/assets/custom/compare/outreach-mark.webp?width=256) Outreach Executing the whole revenue motion in one platform. A fit for large teams that run sequences, calls and forecasting together. Outreach is a sales engagement and revenue platform that now describes itself as an agentic AI platform. Its Omni agent, Agent Studio and research, deal and meeting agents handle the work around accounts. ### Ocean Deciding which companies belong in a sequence, learned from your own won and lost deals, with the reason on each. Ocean is contextual intelligence for go-to-market. It reads what every company actually does from its own website, learns what good looks like from your closed-won and closed-lost deals, and ranks your whole market against it, with the reason behind each score. The ranked accounts arrive in your CRM, your rep queue or your AI agents. --- ## Outreach and Ocean features, side by side What buyers weigh, grouped by the job each part does. A light blue background marks the stronger side. __Ocean vs Outreach comparison__ | Topic | Ocean | Outreach | | --------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | Finding the right accounts | | | | Lookalikes | Ocean is stronger here. Core of the product. Segments and models learned from your won and lost CRM deals. | The Revenue Agent identifies high-intent accounts and new contacts to target within your book. It doesn’t describe lookalikes of your customers across the market. | | Learns your ICP from won and lost deals | Ocean is stronger here. Learned automatically from your won and lost deals. | Agents are configured with filters, segments and signals you choose. Its AI learns from your engagement and deal data, but its pages don’t describe ranking companies from your won and lost deals. | | The reason behind each account | Ocean is stronger here. Segment, score, tier and matched signals on every account and every export. | The Research Agent saves dated, sourced insights such as funding and exec moves in account fields, and you can hover to see each source. | | Segments your market | Ocean is stronger here. Segments your whole market and shows win rate, deal size and cycle time for each segment. | Agents target the segments you define, such as enterprise and corporate, filtered by signals. Win rate and cycle time by segment aren’t described. | | Contacts and data | | | | Contacts | Verified emails and direct phones from a waterfall across 16+ data sources. Charged only when a contact is found, and exports are free. | Data enrichment is included from Core up, and agents can find new contacts. It doesn’t describe its own contact database. | | Buying signals | Up-to-date signals built in-house from each company’s own teams, leaders, hiring and website. | Custom signals from conversations, engagement and public sources, plus deal health and alerts, saved to fields and usable in filters and workflows. | | Sequencing, calling and forecasting | Ranks accounts and hands them off. Sequences, calls and forecasts stay in your own tools. | Outreach is stronger here. Multi-channel sequences, an integrated dialer, live coaching, deal and pipeline management and, on Pro, AI forecasting. | | Workflow and pricing | | | | CRM sync | Two-way with HubSpot, Salesforce, Pipedrive and Attio. Reads your deals to learn, then writes scores, segments and signals back. | Syncs engagement data across email, LinkedIn, SMS and calls with your CRM contacts and opportunities, and has a marketplace of integrations. | | AI agents and MCP | MCP server, public API and a chat agent on the same data and lookalike engine. | An MCP server and client are included in every Amplify package. Outside assistants can sequence prospects, update records and manage accounts and opportunities. | | Security and company scale | SOC 2 Type II and GDPR, per Ocean’s own site. | Lists SOC 2 Type II, ISO 27001, 27701 and 42001, HIPAA and CSA STAR, with SSO and a private bug bounty. Trust Center access goes through your account executive. | | Pricing | Two ways to buy: a flat-rate plan with credits included, or a custom plan built around your deals and credit volume. | Quote only: per-user seats plus pooled AI credits, in four Amplify packages from 10,000 to 100,000 credits. | --- ## How much is Outreach? Outreach doesn’t publish prices. Its pricing page describes seats for access plus consumption-based AI credits, in four Amplify packages quoted by sales. * Amplify Essentials, for conversation intelligence and coaching, with the Research, Deal and Meeting Prep agents, deal and pipeline management and the MCP server and client: 10,000 credits * Amplify Core adds sequences, the Revenue and Personalization agents and the dialer. Amplify Plus, marked most popular, adds all of the above with larger limits: 25,000 and 50,000 credits * Amplify Pro adds AI forecasting and projection, scenario planning and the largest API, custom-object and knowledge limits: 100,000 credits * Enterprise pricing can run that high. Vendr tracks Outreach contracts from $8,700 to $215,400 a year, with a median of $45,600 across 921 purchases: Enterprise pricing Up to $215,400 a year ### What the price leaves out Credits are drawn by agent actions, and the credit cost of each action isn’t published, so heavy use means buying extra packs. Reviewers report seats of about $100 to $160 a month and a Vendr median near $45,600 a year, which Outreach doesn’t confirm. Its pricing page says no platform fee, while one reviewer reports one, so ask for the full quote in writing. ### How Ocean charges A flat-rate plan with credits included, or a custom plan built around your deals. Contacts are charged only when one is found. Exports are free. [See Ocean pricing](/pricing.txt) --- ## Should you choose Ocean or Outreach? Outreach is where sellers run sequences and managers run the number. Ocean decides which companies should be in the sequence. ### Choose Outreach if * You want sequencing, calling, coaching and forecasting in one agentic platform * You want your own agents to act inside Outreach through its MCP server * You want to build agent workflows on a visual canvas ### Use both if * Ocean lands ranked accounts and buying-committee roles in your CRM, and Outreach sequences them * An agent pulls Ocean’s picks through Ocean’s MCP and enrolls them in Outreach through its own [Talk to us](https://book.ocean.io/inbound/api) ### Choose Ocean if * Your question is which companies to pursue, not how to run the sequence * You want fit learned from your won and lost deals across the whole market * You want the reason on every account and an exact count of the market * You don’t want a seat-plus-credit meter [Start for free](https://book.ocean.io/inbound/api) --- ## How to switch from Outreach to Ocean Five steps. Most teams keep Outreach for execution and add Ocean to choose who goes in. ### 1. Export your sequence targets and results Export the accounts in your sequences and their outcomes, then run the same companies through Ocean to compare them against your closed-won deals. ### 2. Check your seats and credits Find your package, seats, remaining credits and renewal date, and which agents draw credits. ### 3. Connect your CRM Connect HubSpot, Salesforce, Pipedrive or Attio. Ocean reads your closed-won and closed-lost deals to learn what a good account looks like. ### 4. Review the segments and scores Ocean proposes segments and scores, with the reason on each. Correct anything that doesn’t match how you sell. ### 5. Send scored accounts Scores, segments and matched signals go back to your CRM, or into Apollo, Instantly or Lemlist sequences. ### Questions to ask before you rely on Outreach for targeting * **Does the Revenue Agent learn from our won and lost deals, or from filters and signals we set?** Expect rules, filters and signals you set, because a model of your own deals is not what it leads with; ask for a test on your accounts. * **How many credits does each agent action cost, and what do extra packs cost?** Expect a quote that grows with seats, credits and add-ons, because the entry price is the smallest line; price your real volume. * **Is there a platform fee, and what do implementation and services add?** Expect a quote that grows with seats, credits and add-ons, because the entry price is the smallest line; price your real volume. * **Which features sit on Pro only, such as forecasting?** Expect a polished demo on sample data, because that is where it looks best; ask for a test on your own accounts. Ocean is better because it tells it like it is: contextual intelligence to find your next deal, with the reason on every account. [Start using Ocean](https://book.ocean.io/inbound/api) --- ## How do other Outreach alternatives compare to Ocean? The right alternative depends on what you use Outreach for. Here’s what each is built for and where Ocean starts. ### [![Salesloft logo: Salesloft alternatives and pricing](https://cdn-bunny.ocean.io/assets/custom/compare/salesloft-mark.webp?width=192)Salesloft](/compare/ocean-vs-salesloft.txt) * Built for: Sales teams that run cadences, calls, call intelligence and a prioritized daily workflow, now with Clari’s forecasting. * Where Ocean starts: Ocean learns which companies fit from your own deals, then ranks the whole market with the reason on each account. ### [![Gong logo: Gong alternatives and pricing](https://cdn-bunny.ocean.io/assets/custom/compare/gong-mark.webp?width=192)Gong](/compare/ocean-vs-gong.txt) * Built for: Teams that want call capture, deal risk, forecasting and agents built on their own customer conversations, now with third-party data. * Where Ocean starts: Ocean uses your won, lost and open deals to rank every company in the market, with the reason on each account. ### [![Apollo logo: Apollo alternatives and pricing](https://cdn-bunny.ocean.io/assets/custom/compare/apollo-mark.webp?width=192)Apollo](/compare/ocean-vs-apollo.txt) * Built for: Contacts and sequencing in one tool, with published self-serve plans. * Where Ocean starts: Ocean starts from which accounts deserve outreach, then pushes contacts to Apollo, Instantly or Lemlist sequences. ### [![Amplemarket logo: Amplemarket alternatives and pricing](https://cdn-bunny.ocean.io/assets/custom/compare/amplemarket-mark.webp?width=192)Amplemarket](/compare/ocean-vs-amplemarket.txt) * Built for: Outbound teams that want contacts, signals and multichannel sequences with an AI copilot. * Where Ocean starts: Ocean decides which accounts are worth the outreach, then hands them to your sequencer. ### [![HubSpot logo: HubSpot alternatives and pricing](https://cdn-bunny.ocean.io/assets/custom/compare/hubspot-mark.webp?width=192)HubSpot](/compare/ocean-vs-hubspot.txt) * Built for: Teams that run their CRM, marketing and sales in one platform, with AI agents on top. * Where Ocean starts: Ocean finds the accounts that aren’t in your CRM yet and pushes them in, ranked. --- ## Outreach pricing and alternatives: common questions Short answers on what Outreach does, what changed in 2026, how Ocean compares and what to check before you buy. **What is Outreach?** A sales engagement and revenue platform, now called Outreach.ai: sequences, a dialer, conversation intelligence and coaching, deal and pipeline management, forecasting and AI agents, with an MCP server and client. **What changed at Outreach in 2026?** On April 27, 2026 it rebranded its website to Outreach.ai and launched Omni, Agent Studio and new agents, with AI credits added to seat pricing. An MCP server, with write actions from May, and an MCP client followed. **How much does Outreach cost?** Outreach doesn’t publish prices. Packages are Essentials (10,000 AI credits), Core (25,000), Plus (50,000) and Pro (100,000), each quoted per seat plus credits. Reviewers report about $100 to $160 per seat a month, unconfirmed. **Does Outreach learn from my won and lost deals?** Its agents use your engagement and deal data, but its pages don’t describe ranking companies across the market from your won and lost deals. Ocean reads your CRM deals, learns the ICP and ranks every company against it. **Does Outreach have an MCP server?** Yes, a server and a client in every Amplify package. Ocean also has an MCP server and a public API, so an agent can pull Ocean’s ranked accounts and enroll them in Outreach. **Does Outreach integrate with my CRM?** Yes, it syncs engagement data with your CRM contacts and opportunities. Ocean has native two-way sync with HubSpot, Salesforce, Pipedrive and Attio. **Is Outreach ready for an enterprise security review?** It lists SOC 2 Type II, ISO 27001, 27701 and 42001, HIPAA and CSA STAR, hosts on AWS and supports SSO. Trust Center access goes through your account executive, so request the reports and ask about AI data use. **How does Ocean find lookalike companies?** Ocean reads what each company does from its own website, learns from your closed-won and closed-lost deals, and returns ranked matches with the reason on each one. --- ## Sources (19) checked November 13, 2026 * [Outreach pricing on Vendr (buyer-reported contracts)](https://www.vendr.com/marketplace/outreach) * [Outreach](https://www.outreach.ai/) * [Outreach pricing and packages](https://www.outreach.ai/pricing) * [Outreach platform](https://www.outreach.ai/platform) * [Outreach AI agents](https://www.outreach.ai/ai-agents) * [Outreach Revenue Agent](https://www.outreach.ai/ai-agents/revenue-agent) * [Outreach Research Agent](https://www.outreach.ai/ai-agents/research-agent) * [Outreach Omni Agent](https://www.outreach.ai/ai-agents/omni) * [Outreach sales engagement](https://www.outreach.ai/platform/features/sales-engagement) * [Outreach trust and safety](https://www.outreach.ai/security) * [Outreach security](https://www.outreach.ai/platform/security) * [Outreach launches Omni (Business Wire)](https://finance.yahoo.com/sectors/technology/articles/outreach-launches-omni-reimagining-revenue-130000223.html) * [Outreach is now Outreach.ai (MarketBetter, a competitor)](https://marketbetter.ai/blog/outreach-ai-omni-agent-studio-mcp-suite) * [Outreach vs Salesloft (Revspire, a competitor)](https://www.revspire.io/compare/outreach-vs-salesloft) * [Salesloft](https://www.salesloft.com/) * [Gong](https://www.gong.io/) * [Apollo pricing](https://www.apollo.io/pricing) * [Amplemarket](https://www.amplemarket.com/) * [HubSpot](https://www.hubspot.com/) --- ## What teams say about Ocean [All case studies](/case-studies.txt) --- > Today we can more confidently say we're reaching out to all the companies that could potentially buy from us. > > — Josh Pudnos, Director of Commercial Operations, Brandwatch [Read Brandwatch's story](/case-studies/brandwatch.txt) > With Ocean.io we can focus our ad spend on the right companies. > > — Martin Nørgaard Klausen, Co-Founder, Lead Motor, Zen Media [Read Zen Media's story](/case-studies/zenmedia.txt) Laura Salmina, Sales Developer at Tele2 IoT [Read Tele2 IoT's story](/case-studies/tele2.txt) Julian Berbec, Growth Marketer at Monta [Read Monta's story](/case-studies/monta.txt) > Working with a trusted partner saves a ton of engineering time and ongoing AI costs. Speed and quality are higher out of the gate. > > — Stefan Kollenberg, Data Partnerships, Clay [Read Clay's story](/case-studies/clay.txt) > Ocean.io reduced our average cost per Marketing Qualified Lead by 23%. > > — Garrett Butler, Digital Engagement, CBC [Read CBC's story](/case-studies/cbc.txt) > Ocean.io expands the sea into an ocean, and Scalestack is great at fishing in this vast ocean. > > — Ezequiel, Head of Product Operations, Scalestack [Read Scalestack's story](/case-studies/scalestack.txt) > Ocean.io allows us to identify lookalike companies with incredible accuracy. > > — Maged, Head of Product, Surfe [Read Surfe's story](/case-studies/surfe.txt) --- [ocean.io logomark](/index.txt) ocean.io logotype [Home](/index.txt) [Discovery](/index.txt) [Workflows](/index.txt) [Context studio](/index.txt) [Search](/index.txt) [Assistant](/index.txt) [Leads](/index.txt) [API](/index.txt) [Extension](/index.txt) Recommendations Segments Models ### Recommendations 1,304 companies Tier 1 · 68 Tier 2 · 241 Tier 3 · 512 Tier 4 · 483 All CRM statuses 1 | Company | Score | Segment | Matched signals | Status | Location | | --------------------------------------------------------------------------------------------------------------------------------- | ----- | ------------------ | ---------------------------------- | ------- | -------------- | | ![Moss logo](https://cdn-bunny.ocean.io/logos/getmoss.com/5cd47a9faf8cd98ac4805334af0a3a31be1edb6c.png?width=72) Moss | T1 92 | Mid-market FinTech | Industries: FinTech +2 | Net new | Germany | | ![Spendesk logo](https://cdn-bunny.ocean.io/logos/spendesk.com/680a4a70ec12e26b7920057edb74b23cfc8af299.png?width=72) Spendesk | T1 89 | Mid-market FinTech | Industries: FinTech +2 | Net new | France | | ![Brex logo](https://cdn-bunny.ocean.io/logos/brex.com/2c66f22edd5c0a2cb1eec442e151128e4e8019a8.png?width=72) Brex | T1 86 | Mid-market FinTech | Industries: FinTech +2 | Net new | United States | | ![Payhawk logo](https://cdn-bunny.ocean.io/logos/payhawk.com/a80969444c1e52f57ae3374048cab1e00e0fdb22.png?width=72) Payhawk | T1 83 | Mid-market FinTech | Industries: FinTech +2 | Net new | United Kingdom | | ![Ramp logo](https://cdn-bunny.ocean.io/assets/custom/pricing/ramp-logomark.webp?width=72) Ramp | T2 79 | Mid-market FinTech | Industries: FinTech +2 | Net new | United States | | ![Rydoo logo](https://cdn-bunny.ocean.io/logos/rydoo.com/32e0ac2fe888f3db8ff3e0eeef98dacb410722b6.png?width=72) Rydoo | T2 74 | Mid-market FinTech | Industries: Software +2 | Net new | Belgium | | ![Circula logo](https://cdn-bunny.ocean.io/logos/circula.com/7a2303a2a1b191b8bcda9eff1af4ec066361f27d.png?width=72) Circula | T2 68 | Mid-market FinTech | Industries: Software +2 | Net new | Germany | | ![Wallester logo](https://cdn-bunny.ocean.io/logos/wallester.com/91c6be05eb0e08e95d0b13c9b1216345389226c2.png?width=72) Wallester | T2 63 | Mid-market FinTech | Industries: Financial Services +2 | Net new | Estonia | ## Move with your market * Context learned from your closed-won deals * Accounts ranked on fit, with the reason shown * Direct push to Salesforce, HubSpot, Pipedrive and Attio [Start for free](https://book.ocean.io/inbound/api) [Book a demo](https://book.ocean.io/inbound/api)