Fuel your commercial engine
“I need more leads!” said every commercial team that ever existed. Ocean.io was designed to satiate the beast: a smarter, more accurate and efficient way of sourcing leads to keep your team performing above target.
Better messaging and personalization
Crafting tight messaging and useful personalization is central to every successful marketing strategy. When your target lists are all highly similar companies, you can be sure your messaging will speak directly to their pains and needs.
Search by personas
Build and save your personas directly in Ocean.io to automatically identify them within your target companies. Ocean.io can even find and tag personas within your existing CRM contacts!
Keep your pipeline full with high quality leads on demand.
Get more mileage out of your previous campaigns by finding fresh new lookalike audiences. Keep the creatives, and find new companies to share them with.
Higher sales acceptance rate
The problem that keeps most Sales and Marketing teams at war with each other over lead quality is they’re both right! The leads do meet the agreed definition, and they’re not good leads. Ocean.io offers unparalleled targeting at scale, keeping both Sales and Marketing aligned on leads.
Define your ICP with confidence
Refine your Ideal Customer Profile (ICP) based on your actual sales performance data. Get an analysis-ready breakdown of your new business pipeline, and align your team and resources around a common ICP determined by data.
A penny saved is a penny earned
Build a smart prediction model that can identify customer and market segments with the highest and lowest churn rates. You can grow your revenue by keeping more customers on board and finding areas for upsell.