Ocean vs Crustdata: pricing and how they compare

Crustdata sells real-time people and company data by API. Ocean decides which companies to look up, ranked from your own won and lost deals.

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Crustdata logo mark: Crustdata pricing and alternatives
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Updated October 30, 2026. See sources

Used by teams at

How do Ocean and Crustdata differ?

Crustdata logo mark: Crustdata pricing and alternatives Crustdata

Real-time people and company data by API, for AI agents.

Crustdata is a real-time B2B data provider for AI agents, with 1B+ people and 60M+ companies, by its own count. It powers sales, recruiting and investment workflows through APIs.

Ocean.io logo Ocean

Deciding which companies to look up, ranked from your own deals.

Ocean is contextual intelligence for go-to-market. It reads what every company actually does from its own website, learns what good looks like from your closed-won and closed-lost deals, and ranks your whole market against it, with the reason behind each score. The ranked accounts arrive in your CRM, your rep queue or your AI agents.

Crustdata and Ocean features, side by side

What buyers weigh, grouped by the job each part does. A green check marks the stronger side.

Ocean vs Crustdata comparison
Topic Ocean.io logo OceanCrustdata logo mark: Crustdata pricing and alternatives Crustdata
Finding the right accounts
Lookalikes from your closed-won deals Ocean is stronger here. Core of the product. Segments and models learned from your won and lost CRM deals. A data API. Your agent or app decides who to look up.
The reason behind each account Ocean is stronger here. Segment, score, tier and matched signals on every account and every export. Returns data for your workflow to score.
Contacts and data
Contacts and company data Verified emails and direct phones from a waterfall across 16+ data sources. Charged only when a contact is found, and exports are free. Crustdata is stronger here. 1B+ people and 60M+ companies through real-time APIs, by its own count.
Company data 85M+ companies, built from the open web. Real-time company data for sales, recruiting and investment workflows.
Workflow and pricing
AI agents and MCP MCP server, public API and a chat agent on the same data and lookalike engine. Built for AI agents that make thousands of calls.
Pricing Ocean is stronger here. Two ways to buy: a flat-rate plan with credits included, or a custom plan built around your deals and credit volume. $20 in free credits, then usage-based plans, with custom enterprise plans.

How much is Crustdata?

Crustdata starts you with free credits and quotes larger plans.

Credits for every new account, to try the API before you pay.
$20 free
Plans quoted for teams making thousands of calls.
Enterprise
And 60M+ companies, by Crustdata’s own count.
1B+ people

What’s changing

Crustdata says it reached $10M in annual revenue in 1.5 years, with its own go-to-market run on its own APIs. It sells data to agents, and doesn’t decide which companies fit you.

Ocean.io logo How Ocean charges

A flat-rate plan with credits included, or a custom plan built around your deals.

Contacts are charged only when one is found. Exports are free.

See Ocean pricing

Should you choose Ocean or Crustdata?

Crustdata fetches the data. Ocean decides who to fetch it for.

Crustdata logo mark: Crustdata pricing and alternatives Choose Crustdata if

  • You build agents that need real-time people and company data
  • You want an API for sales, recruiting or investment workflows
  • You want to start with free credits

Crustdata logo mark: Crustdata pricing and alternatives Ocean.io logo Use both if

  • Your agents pull data from Crustdata
  • You want Ocean to tell them which companies to look up
Talk to us

Ocean.io logo Choose Ocean if

  • Your main job is deciding who to target, learned from closed-won deals
  • You want a score and the reason on each account
  • You want one accountable data source and ranking
  • You want scores written back to your CRM
Start for free

How to switch from Crustdata to Ocean

Five steps, working back from your renewal date.

  1. Check your plan and renewal

    Find your plan, your billing date and any unused credits with Crustdata.

  2. Export what you can keep

    Export your lists and saved searches, and note which workflows depend on them.

  3. Connect your CRM

    Connect HubSpot, Salesforce, Pipedrive or Attio. Ocean reads your closed-won and closed-lost deals to learn what a good account looks like.

  4. Review the segments and scores

    Ocean proposes segments and scores, with the reason on each. Correct anything that doesn’t match how you sell.

  5. Send scored accounts

    Scores, segments and matched signals go back to your CRM, or into Apollo, Instantly or Lemlist sequences.

Questions to ask Crustdata before you renew

  • Where does your agent’s ICP come from: closed-won data or a prompt?
  • What does a full run across our market cost in credits?
  • How is each record sourced, and how fresh is it?
  • Who maintains the workflow that uses the API?

How do other Crustdata alternatives compare to Ocean?

The right alternative depends on what you use Crustdata for. Here’s what each is built for and where Ocean starts.

Crustdata pricing and alternatives: common questions

Short answers on Crustdata’s cost, how Ocean compares and what switching takes.

How much does Crustdata cost?

Every new account starts with $20 in free credits. Larger plans are usage-based, and enterprise plans are quoted.

What does Crustdata sell?

Real-time people and company data through APIs, built for AI agents and used for sales, recruiting and investment workflows.

Does Crustdata decide which companies to target?

It returns data on the companies your agent or app asks about. Ocean ranks your market against your own won and lost deals.

Can I use Ocean and Crustdata together?

Yes. Use Crustdata for what it does best, and Ocean to decide which accounts fit your best customers.

How does Ocean find lookalike companies?

Ocean reads what each company does from its own website, learns from your closed-won and closed-lost deals, and returns ranked matches with the reason on each one.

How do I switch from Crustdata to Ocean?

Check your plan and renewal date, export your lists, connect your CRM so Ocean reads your won and lost deals, review the segments and scores Ocean proposes, then send scored accounts to your CRM or sequencer.

Sources (6)

checked October 30, 2026

What teams say about Ocean

All case studies
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    Josh Pudnos Director of Commercial Operations
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    Martin Nørgaard Klausen Co-Founder, Lead Motor
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    Laura Salmina Sales Developer at Tele2 IoT
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    Julian Berbec Growth Marketer at Monta
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    Working with a trusted partner saves a ton of engineering time and ongoing AI costs. Speed and quality are higher out of the gate.

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  • Ocean.io reduced our average cost per Marketing Qualified Lead by 23%.

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  • Ocean.io expands the sea into an ocean, and Scalestack is great at fishing in this vast ocean.

    Ezequiel Head of Product Operations
  • Surfe logo

    Ocean.io allows us to identify lookalike companies with incredible accuracy.

    Maged Head of Product

Move with your market

  • Context learned from your closed-won deals
  • Accounts ranked on fit, with the reason shown
  • Direct push to Salesforce, HubSpot, Pipedrive and Attio