Ocean vs Kaspr: pricing and how they compare

Kaspr is a LinkedIn-native contact finder: a Chrome extension that reveals phone numbers and emails on the profiles you already have open, known for European data. Ocean uses contextual intelligence to find your next deal, with the reason on every account.

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Updated November 13, 2026. See sources

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How do Ocean and Kaspr differ?

Kaspr logo: Kaspr alternatives, pricing and comparison with Ocean Kaspr

Phone numbers and work emails from a LinkedIn profile in one click. A fit for SDRs and recruiters selling in Europe.

Kaspr is a French company, KASPR SAS in Paris, and part of the Cognism group per reviewers. Its homepage claims 200M+ profiles and 500M+ phone numbers and emails from 150+ sources.

Ocean

Deciding which companies and roles are worth prospecting, ranked by fit learned from your won and lost deals, with the reason on each.

Ocean is contextual intelligence for go-to-market. It reads what every company actually does from its own website, learns what good looks like from your closed-won and closed-lost deals, and ranks your whole market against it, with the reason behind each score. The ranked accounts arrive in your CRM, your rep queue or your AI agents.

Kaspr and Ocean features, side by side

What buyers weigh, grouped by the job each part does. A light blue background marks the stronger side.

Ocean vs Kaspr comparison
Topic Ocean Kaspr
Finding the right accounts
LookalikesOcean is stronger here. Core of the product. Segments and models learned from your won and lost CRM deals. It enriches LinkedIn profiles and lists you bring. We found no lookalike feature documented.
Learns your ICP from won and lost dealsOcean is stronger here. Learned automatically from your won and lost deals. You choose the profiles to enrich. We found no description of learning fit from your won and lost deals.
The reason behind each accountOcean is stronger here. Segment, score, tier and matched signals on every account and every export. Returns phone numbers, emails, job titles and company details for a profile. It doesn’t explain why a prospect is worth contacting.
CoverageOcean is stronger here. Segments your whole market and shows win rate, deal size and cycle time for each segment. Claims 200M+ profiles and 500M+ phone numbers and emails from 150+ sources, with a European focus. The two counts appear on the same page.
Contacts and data
Contacts Verified emails and direct phones from a waterfall across 16+ data sources. Charged only when a contact is found, and exports are free. Unlimited work emails on paid plans, 100 or 200 phone credits a month and 5 or 200 personal-email credits. Exports are capped at 12,000 or 30,000 a year.
LinkedIn-native contact reveal Doesn’t work inside LinkedIn. It ranks companies and returns contacts for them. Core strength: reveal phones and emails on LinkedIn profiles, groups and events, with Sales Navigator on Starter and Recruiter Lite on Business.
Buying signals Up-to-date signals built in-house from each company’s own teams, leaders, hiring and website. Intent data appears only on the Enterprise plan. We found no hiring, funding or technology signals on the other plans.
Workflow and pricing
CRM sync Two-way with HubSpot, Salesforce, Pipedrive and Attio. Reads your deals to learn, then writes scores, segments and signals back. Exports enriched leads to HubSpot, Salesforce and other CRMs, with an API that is limited on Starter and fuller on Business. Each export costs a credit.
AI agents and MCP MCP server, public API and a chat agent on the same data and lookalike engine. Workflow automations for bulk enrichment and an API. We found no MCP server documented.
Security and privacy SOC 2 Type II and GDPR, per Ocean’s own site. Calls itself GDPR and CCPA aligned, acts as data controller for the profiles it holds and offers an opt-out form. Enterprise-level compliance is an Enterprise feature, and we found no report named.
Pricing Two ways to buy: a flat-rate plan with credits included, or a custom plan built around your deals and credit volume. Published: free, then $49 or $79 a user a month on annual billing, and Enterprise by quote.

How much is Kaspr?

Kaspr prices per user a month. It publishes dollar, euro and pound price lists that differ, and credits come in four kinds: work email, phone, personal email and export.

15 work-email credits, 5 phone credits and 5 personal-email credits a month, the Chrome extension and lead management. Exports are capped at 100.
Free
Starter, or $65 monthly: unlimited work emails, 100 phone credits a month (1,200 a year), 5 personal emails, Sales Navigator, 12,000 exports a year and limited API access.
$49 a user a month
Business, or $99 monthly: 200 phone credits, 200 personal emails, Recruiter Lite, 30,000 exports a year, full API access and custom permissions. Enterprise is custom.
$79 a user a month

What the price leaves out

Phone numbers are the cost: reviewers work out about 49 cents a phone on Starter and 40 cents on Business, with extra credit packs on top. Each export to a CRM or file costs an export credit, and the free plan is an evaluation allowance. Older write-ups list an Organization plan at $99, which the current page replaces with Enterprise. Euro prices are €45 and €79 annually.

How Ocean charges

A flat-rate plan with credits included, or a custom plan built around your deals.

Contacts are charged only when one is found. Exports are free.

See Ocean pricing

Should you choose Ocean or Kaspr?

Kaspr reveals the contact details on a profile. Ocean decides which companies and roles deserve a profile visit.

Choose Kaspr if

  • Your prospecting happens inside LinkedIn and Sales Navigator
  • You want European phone numbers and work emails in one click
  • You recruit as well as sell and want Recruiter Lite support

Use both if

  • You use Ocean to pick the accounts and roles and Kaspr to get the mobile number
  • You rank a list with Ocean before spending phone credits on each profile
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Choose Ocean if

  • You want the ICP learned from your won and lost deals, as segments with win rate, cycle and deal size
  • You want the reason on every account and an exact count of the market
  • You want ranked accounts pushed natively into your CRM
  • You don’t want to browse profiles one at a time to build a list
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How to switch from Kaspr to Ocean

Five steps. Most teams keep Kaspr for phone numbers and add Ocean to decide who to look up.

  1. Export your saved leads

    Export the leads you saved in Kaspr, then run the companies through Ocean to see how many fit your closed-won pattern.

  2. Check your credits and exports

    Find your phone and export credits used per month, and whether the yearly export cap fits your CRM sync.

  3. Connect your CRM

    Connect HubSpot, Salesforce, Pipedrive or Attio. Ocean reads your closed-won and closed-lost deals to learn what a good account looks like.

  4. Review the segments and scores

    Ocean proposes segments and scores, with the reason on each. Correct anything that doesn’t match how you sell.

  5. Send scored accounts

    Scores, segments and matched signals go back to your CRM, or into Apollo, Instantly or Lemlist sequences.

Questions to ask before you rely on Kaspr for targeting

  • How many phone credits does our team use per month, and what do extra packs cost?

    Expect a quote that grows with seats, credits and add-ons, because the entry price is the smallest line; price your real volume.

  • How complete is data for our countries outside Europe?

    Expect a headline database size, because counts come from its own records and not your market; ask for coverage on your list.

  • What do exports to our CRM cost against the yearly cap?

    Expect a quote that grows with seats, credits and add-ons, because the entry price is the smallest line; price your real volume.

  • Can we see its compliance documentation for our review?

    Expect a trust-center link or a request form, because reports sit behind a sales step; ask for the date and scope.

Ocean is better because it tells it like it is: contextual intelligence to find your next deal, with the reason on every account.

Start using Ocean

How do other Kaspr alternatives compare to Ocean?

The right alternative depends on what you use Kaspr for. Here’s what each is built for and where Ocean starts.

Kaspr pricing and alternatives: common questions

Short answers on what Kaspr does, what it costs, how Ocean compares and what to check before you buy.

What is Kaspr?

A LinkedIn-native contact finder from Paris. A Chrome extension reveals phone numbers and emails on profiles, with bulk enrichment, lead management and CRM exports, and strong European data.

How much does Kaspr cost?

Free, then Starter at $49 a user a month and Business at $79 on annual billing ($65 and $99 monthly), with Enterprise by quote. Euro prices are €45 and €79 annually.

How many phone numbers do I get?

Starter includes 100 phone credits a month and Business 200, with extra packs available. Work emails are unlimited on paid plans, and each export costs an export credit.

Does Kaspr learn from my won and lost deals?

We found no description of that. Ocean reads your CRM deals, clusters them into segments with win rate, cycle and deal size, and ranks every company against them.

Does Kaspr have an MCP server?

We found none documented. It has an API on Starter and up. Ocean has an MCP server and a public API on the same data and lookalike engine.

Can I use Ocean and Kaspr together?

Yes. Ocean picks the accounts and roles, and Kaspr gets the mobile number, so phone credits go on prospects that fit.

Is Kaspr ready for an enterprise security review?

It calls itself GDPR and CCPA aligned and lists enterprise-level compliance and SSO on Enterprise. We found no compliance report named, so ask what it can provide.

How does Ocean find lookalike companies?

Ocean reads what each company does from its own website, learns from your closed-won and closed-lost deals, and returns ranked matches with the reason on each one.

Sources (12)

checked November 13, 2026

What teams say about Ocean

All case studies
Today we can more confidently say we're reaching out to all the companies that could potentially buy from us.

Josh Pudnos,

Director of Commercial Operations, Brandwatch

Read Brandwatch's story
With Ocean.io we can focus our ad spend on the right companies.

Martin Nørgaard Klausen,

Co-Founder, Lead Motor, Zen Media

Read Zen Media's story

Laura Salmina, Sales Developer at Tele2 IoT

Read Tele2 IoT's story

Julian Berbec, Growth Marketer at Monta

Read Monta's story
Working with a trusted partner saves a ton of engineering time and ongoing AI costs. Speed and quality are higher out of the gate.

Stefan Kollenberg,

Data Partnerships, Clay

Read Clay's story
Ocean.io reduced our average cost per Marketing Qualified Lead by 23%.

Garrett Butler,

Digital Engagement, CBC

Read CBC's story
Ocean.io expands the sea into an ocean, and Scalestack is great at fishing in this vast ocean.

Ezequiel,

Head of Product Operations, Scalestack

Read Scalestack's story
Ocean.io allows us to identify lookalike companies with incredible accuracy.

Maged,

Head of Product, Surfe

Read Surfe's story

Move with your market

  • Context learned from your closed-won deals
  • Accounts ranked on fit, with the reason shown
  • Direct push to Salesforce, HubSpot, Pipedrive and Attio