Vainu is Nordic company data, refreshed daily. Ocean ranks the companies that look like your best customers, wherever they are, learned from your own won and lost deals.
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VainuNordic company and contact data, refreshed daily.
Vainu covers 5.1M+ Nordic companies and 10.5M+ contacts, refreshed daily. Its platform has Reach, Data Sync and Discover, and Data Sync and Discover are available over an API, MCP and CLI.
Ranking the companies that look like your best customers, wherever they are.
Ocean is contextual intelligence for go-to-market. It reads what every company actually does from its own website, learns what good looks like from your closed-won and closed-lost deals, and ranks your whole market against it, with the reason behind each score. The ranked accounts arrive in your CRM, your rep queue or your AI agents.
What buyers weigh, grouped by the job each part does. A green check marks the stronger side.
| Topic | Ocean.io logo Ocean | Vainu |
|---|---|---|
| Finding the right accounts | ||
| Lookalikes from your closed-won deals | Ocean is stronger here. Core of the product. Segments and models learned from your won and lost CRM deals. | A Discover module for finding companies, and Data Sync for your systems. |
| The reason behind each account | Ocean is stronger here. Segment, score, tier and matched signals on every account and every export. | Company and contact data for you to filter and prioritize. |
| Contacts and data | ||
| Nordic company data | 85M+ companies, built from the open web. | Vainu is stronger here. 5.1M+ Nordic companies and 10.5M+ contacts, refreshed daily. |
| Contacts | Verified emails and direct phones from a waterfall across 16+ data sources. Charged only when a contact is found, and exports are free. | 10.5M+ contacts, mostly in the Nordics, by its own count. |
| Workflow and pricing | ||
| AI agents and MCP | MCP server, public API and a chat agent on the same data and lookalike engine. | Data Sync and Discover over an API, MCP and CLI. |
| Pricing | Ocean is stronger here. Two ways to buy: a flat-rate plan with credits included, or a custom plan built around your deals and credit volume. | Reach from €250 a month, and Data Sync from €417, billed annually. |
Vainu publishes its prices, billed annually.
Vainu now offers Data Sync and Discover over an API, MCP and CLI, so agents can use its Nordic data directly.
A flat-rate plan with credits included, or a custom plan built around your deals.
Contacts are charged only when one is found. Exports are free.
See Ocean pricingVainu knows the Nordics. Ocean knows which companies fit your business.
Choose Vainu if Ocean.io logo Use both ifFive steps, working back from your renewal date.
Find your plan, your billing date and any unused credits with Vainu.
Export your lists and saved searches, and note which workflows depend on them.
Connect HubSpot, Salesforce, Pipedrive or Attio. Ocean reads your closed-won and closed-lost deals to learn what a good account looks like.
Ocean proposes segments and scores, with the reason on each. Correct anything that doesn’t match how you sell.
Scores, segments and matched signals go back to your CRM, or into Apollo, Instantly or Lemlist sequences.
The right alternative depends on what you use Vainu for. Here’s what each is built for and where Ocean starts.
CognismBuilt for Teams selling into Europe that need phone-verified mobile numbers and GDPR-focused data.
Where Ocean starts Ocean ranks the accounts first, then finds the contacts.
LeadfeederBuilt for European teams that identify the companies visiting their website and score them for fit.
Where Ocean starts Ocean ranks the accounts that haven’t visited yet, from your own wins.
ZoomInfoBuilt for Contact and direct-dial volume, with third-party intent, in one contract.
Where Ocean starts Ocean ranks accounts from your closed-won deals instead of selling a database.
LushaBuilt for Individual reps who need quick contact lookups from a browser extension.
Where Ocean starts Ocean decides which accounts to work, with a Chrome extension for company data as you browse.
SalesIntelBuilt for US teams that want human-verified contacts and ICP modeling in one contract.
Where Ocean starts Ocean finds which segments of your closed-won convert, then scores every account against them.
Short answers on Vainu’s cost, how Ocean compares and what switching takes.
Reach starts at €250 a month and Data Sync at €417 a month, both billed annually. Check its pricing page for the Premium and Full data add-ons.
More than 5.1M Nordic companies and 10.5M contacts, refreshed daily, by Vainu’s own count.
Yes. Data Sync and Discover are available over an API, MCP and CLI. Ocean has an MCP server and a public API on the same data and lookalike engine.
Yes. Use Vainu for what it does best, and Ocean to decide which accounts fit your best customers.
Ocean reads what each company does from its own website, learns from your closed-won and closed-lost deals, and returns ranked matches with the reason on each one.
Check your plan and renewal date, export your lists, connect your CRM so Ocean reads your won and lost deals, review the segments and scores Ocean proposes, then send scored accounts to your CRM or sequencer.
